Published on 2023-09-08
Since the disappearance of the Employment tab on business Facebook pages at the beginning of 2023, many auto centres, garages and auto parts stores have been looking for places to post your available jobs for mechanics, technical advisors, parts specialists, delivery people and other positions.
Have you thought about posting them in local Facebook groups related to employment? Yes, they exist! These specialized groups should definitely be part of your recruitment strategy.
Facebook Groups Are More Popular Than Ever
Facebook groups have become more popular over the past few years and have become increasingly specialized. The main advantages are numerous: they are easy to create, very specific and information is published instantly, not to mention the growing demand for communication channels and targeted and relevant posts.
There are several Facebook groups dedicated to various topics: classified ads, activities, sports, jobs, hobbies, etc. You probably already subscribe to groups that you consult daily to inform you, publish posts and exchange information.
Facebook Groups Are a Must for Recruiting
With their growing popularity and the removal of the Jobs tab from business pages, Facebook groups dedicated to job searches have specialized by type of profession and by region. This is great news for people looking for jobs, and for companies and organizations.
To subscribe your Facebook business page to these groups, start by doing a search to find the pages that are most relevant for your business, then apply to be a member and answer a short questionnaire for each of them. It takes time, but the benefits to your business will be considerable:
• Greater visibility for your job offers and your business
• Direct contact with candidates
• Visibility for your recruiting activities
• A possible increase in the number of subscribers to your Facebook business page
• A possible increase in the number of visitors to your website
Make sure to follow the rules of the group, because your company’s reputation and the publication of your job offers depends on it. Use an appealing visual to attract the members’ attention. Also, don’t hesitate to discuss and answer questions in these groups. Many other subscribers will read your posts and learn about your company, its values and its teams.
MWS Is Here to Help You
Trust us with the management and animation of your social networks! You will benefit from increased and constant visibility, in addition to personalized service from your account manager.
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