Sole Administrator of Your Facebook Business Page? Don’t Do It!

Published on 2022-01-20

Our company is well established and specialized, among other things, in the management of social networks for garages and auto centres, and the members of our team have handled many of these types of cases over the years. It turns out that most problems are generally related to the assignment of management roles of existing Facebook Business pages.

True Story

The owner of an auto centre contacted our colleague Genevieve Lizotte, Account Manager for Mechanic Web Services, to hire her to manage and handle posting on a company’s Facebook page. The page already existed and had close to 100 subscribers, but it had not been active for several years.

The first step to perform is assign the administrator role of the existing page. The owner of the auto centre in question knew that one of his former employees had created the page and was also the administrator. He contacted his former employee by phone and asked him to add Genevieve, our Account Manager, as administrator of the company’s Facebook page, but it couldn’t be done. The former employee told him that he no longer had access to his personal Facebook page, as it had been hacked, and because of this he couldn’t access the company page.

To remedy this dilemma, a new company page was created under a similar name without being identical to the old one. Simply adding another administrator when the Facebook Business page was initially created would have avoided this unfortunate annoyance and the auto centre would have benefited from a page that already had followers.

With the high turnover of staff in the labour market and the hacking of personal Facebook pages, I am always surprised to see that the role of administrator is given to a single person, and on top of that to an employee. It is so easy to add a second trusted person for security reasons,” notes Genevieve Lizotte, Account Manager at Mechanic Web Services.

It’s Time to Fix the Situation

We invite you to verify who has been assigned the roles on your Facebook Business page. To do this, open the page, select Settings, and then go to Page Roles. Did you find that the roles have not been updated or that you are the only administrator? Now is the time to act and add a second person.

Is your Facebook page optimized?

Good question! Find out how here: Garages and auto service shops, in 2022, make sure your Facebook page is optimized.

 

Geneviève Lizotte

About the Author

Geneviève Lizotte

Passionate about digital communications, since I joined the MSW team I have specialized in Web copywriting, and management and content for social networks and Google My business. Business development and project management are a big part of my work. Making the world of digital communications accessible to entrepreneurs in the automotive aftermarket is what really motivates me. My motto: NEVER leave home without my iPhone!

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